Saffron Trail

healthy vegetarian cooking

Work with me

 

nandita iyer media

Hello there! I am Dr. Nandita Iyer.

First of all, I am super grateful that you are considering the possibility of working with me. Read on to know more about me and the meaningful collaboration opportunities that we can make happen together.

I started my blog saffrontrail.com in March 2006. It has been 13 years and my blog has been featured in stories in BBC Good Food, Vogue, The Hindu, Femina, Mid-day, Cosmopolitan, India Today, Scroll, Forbes India and many more publications and websites.

With 775 posts in over 13 years, the readership has grown and Saffron Trail is one of the best resources for a healthy lifestyle and healthy vegetarian cooking. My cookbook The Everyday Healthy Vegetarian was out in 2017 (Hachette India).

BLOG STATS as of June 2019

  • Monthly page views – 165K
  • Returning visitors – 13.5%
  • New visitors – 86.5%
  • via organic search – 60%
  • via social media – 25%
  • Audience profile – 83% female 17% male with 62.5% of the audience are 25-44 years of age

GETTING SOCIAL

Nandita Iyer can be found as @saffrontrail on Twitter, Instagram and Facebook. Her posts reflect her daily life and featuring a range of topics such as tips on healthy lifestyle, fitness, recipes, organic gardening, home decor and travel.

Social media reach as of June 2019

SERVICES OFFERED

  • Brand features on blog saffrontrail.com
  • Social media campaigns for brands
  • Custom menu development for schools and cafes
  • Workshops and talks on healthy eating / cooking

I would love to collaborate with brands that fit my ethos and lifestyle – vegetarian, organic, sustainable and handmade are some of the things that mean a lot to me and my audience.

Please note that all the sponsored content created as a part of the collaboration is always marked as sponsored on my blog and tagged as per the requirement of each social media platform.

Email me with your service requirement or campaign ideas + deliverables for availability and price list.

WHAT YOU CAN EXPECT

Please allow 24-48 working hours to respond to your email.

I have been blogging for over 13 years with over 6 years of experience working with brands and agencies. I’m a stickler for quality content and deadlines. You can expect timely and high quality content without the hassle of follow ups or hand holding.

SOME OF THE CLIENTS I HAVE WORKED WITH

Philips, Tetley, Intel, Klay Schools, Urban Ladder, Saffola, Fox Life, Mother Dairy, Pure and Sure, Liebherr Appliances, DSM

EMAIL ME

Do connect with me via email (saffrontrail@gmail.com) and I would love to explore the possibility of working with you.

AS FEATURED IN

AS FEATURED IN
  • not always in a saree and big bindi
  • Two delicious recipes that use whole bunches of spring onions for that punch of allium flavour as well as the bright green colour- in my latest column for Mint Lounge. . Sharing the recipes below so you can save the post to your folders / take screenshots. . ❓Apart from using them as a garnish, what are your favourite ways to use spring onions❓ . SPRING ONION ‘AKKI ROTTI’ Makes 4 INGREDIENTS 2 tsp oil 2 cups spring onion greens, finely chopped 2-3 green chillies, sliced 2 tbsp peanuts, crushed 1 tsp salt 2 tbsp fresh coconut, grated 1 cup rice flour 2-3 tsp oil for cooking METHOD Heat 2 tsp oil in a pan and sauté spring onion greens until wilted. Stir in green chillies and peanuts. Add one cup water to this along with salt and coconut. Bring to a boil. Empty the cup of rice flour in the water. Turn off flame, cover and keep aside to steam for 10 minutes. Using a wooden ladle, incorporate all the flour into the liquid to make a dough. Remove on to a flat surface and knead to form a smooth dough. Divide the dough into four portions. Between two plastic sheets or baking paper, roll out into a thick roti. Cook on both sides on a hot pan using a few drops of oil until golden spots appear. Serve with coconut chutney or podi. SPRING ONION AND POTATO SALAD Serves 2 INGREDIENTS 250g potatoes (4 small) 1 tbsp olive oil 4 cloves garlic, finely chopped 1 stalk celery, thinly sliced (optional) 1 cup spring onion greens, finely chopped 1/4 tsp salt A pinch of chilli flakes 2 tsp lemon juice 2 tsp wholegrain mustard METHOD Pressure cook or boil the potatoes. Peel and cut into 1-inch size chunks. Over low heat, sauté the garlic in oil in a pan. Add celery and sauté for 2-3 minutes. Toss in the chopped spring onion greens and stir on medium flame for 3-4 minutes or until wilted. Add the potatoes, salt and chilli flakes and toss well. Remove into a bowl. Add lemon juice and wholegrain mustard and toss well to combine. Serve warm or cold .
  • That was dinner last evening. Cabbage subzi with onion and potato, carrot-cucumber-basil salad with salt and lemon juice, phulkas and dahi. According to my son, I make the perfect cabbage to go with roti and ammama (my mum) makes the perfect cabbage to go with Rasam rice 😍 . I like to stick to a very simple dinner on Mondays which means either roti subzi or dal rice kinda menu. Much needed if the weekend has been frought with indulgences.
  • Making our day better by simply sitting in a corner of a room- this lovely bunch of flowers. . I subscribe to this weekly flower box from @theshadesofspring and they send us a surprise mix of flowers every Saturday. . Check my stories for more pics
  • Inspiration can come in any form. Whether it be food, fashion or even furniture. This marshmallow inspired sofa is a prime example how one can beautifully be #Reinspired. @scriptonlineind has found the perfect balance of style and comfort to provided a unique #FreedomOfLiving. Guess it's time to #ScriptMySpace. . . Tell me how you’ll reinspire these marshmallows? I plan to dip them in the melted chocolate and then drizzle white chocolate and sprinkles over it 😍
  • Currently in harvest mode are these green Mysore brinjals and small sized karelas --swipe to see these plants in my garden. . Do share with me your ideas for these two veggies🍆🍃 because I'm going to have a lot of these in the coming days😁
  • in my happy place . . . . This saree is over 12 years old bought from Kalanjali -Hyderabad
  • This beautiful song from the movie Bhaag Milkha Bhaag is set in Raag Khamaj. It’s a tough one sung by Shreya Ghoshal and Javed Bashir, took me quite a bit of practice to learn at least some of the soulful nuances of this number.

Follow Me @saffrontrail